One of the various tools that Google offers to help people know what the visitors are doing on their website is Google Analytics is. The tool will be allowing you to analyze and track the important data on your site and the visitors to your site. So, is Google Analytics free? If yes, then it is considered as one of the highly popular tools for free that is available. It is an important component of any website manager’s or top digital marketing agency online toolbox in terms of the volume of the data provided by Google Analytics. We will be covering some of the important things that you need to know about the tool in this guide, and it includes the following: What Is Google Analytics? The premier analytics platform to track the site or the app performance is performed through the Google Analytics tools. The part of the range of tools that are offered by Google Search Console and Google Tag Manager is what it is. This is the platform that is offering you the complete picture of the w